E-commerce to Increase Sales in a Peruvian Importer of Hardware Items

Guillermo S. Miñan Olivos; María Y. Del Busto Valdez; Johan H. Espinoza Tumpay; Williams E. Castillo Martínez; Jairo Jaime Turriate Chávez

doi:10.1007/978-3-031-49105-4_60

E-commerce to Increase Sales in a Peruvian Importer of Hardware Items

Guillermo S. Miñan Olivos, María Y. Del Busto Valdez, Johan H. Espinoza Tumpay, Williams E. Castillo Martínez, Jairo Jaime Turriate Chávez

Departamento Académico de Agroindustria y Agronomía

Producción científica: Capítulo del libro/informe/acta de congreso › Contribución a la conferencia › revisión exhaustiva

Resumen

The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.

Idioma original	Inglés
Título de la publicación alojada	Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023
Editores	Nicholas Tsounis, Aspasia Vlachvei
Editorial	Springer Nature
Páginas	1051-1061
Número de páginas	11
ISBN (versión impresa)	9783031491047
DOI	https://doi.org/10.1007/978-3-031-49105-4_60
Estado	Publicada - 2024
Evento	International Conference on Applied Economics, ICOAE 2023 - Brno, República Checa Duración: 29 jun. 2023 → 1 jul. 2023

Serie de la publicación

Nombre	Springer Proceedings in Business and Economics
ISSN (versión impresa)	2198-7246
ISSN (versión digital)	2198-7254

Conferencia

Conferencia	International Conference on Applied Economics, ICOAE 2023
País/Territorio	República Checa
Ciudad	Brno
Período	29/06/23 → 1/07/23

Nota bibliográfica

Publisher Copyright:
© The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.

Acceder al documento

10.1007/978-3-031-49105-4_60

Otros archivos y enlaces

Enlace a la publicación en Scopus

Citar esto

Miñan Olivos, G. S., Del Busto Valdez, M. Y., Espinoza Tumpay, J. H., Castillo Martínez, W. E., & Chávez, J. J. T. (2024). E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. En N. Tsounis, & A. Vlachvei (Eds.), Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023 (pp. 1051-1061). (Springer Proceedings in Business and Economics). Springer Nature. https://doi.org/10.1007/978-3-031-49105-4_60

Miñan Olivos, Guillermo S. ; Del Busto Valdez, María Y. ; Espinoza Tumpay, Johan H. et al. / E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. editor / Nicholas Tsounis ; Aspasia Vlachvei. Springer Nature, 2024. pp. 1051-1061 (Springer Proceedings in Business and Economics).

@inproceedings{06f92a521bb048fc9826d0dd2180748f,

title = "E-commerce to Increase Sales in a Peruvian Importer of Hardware Items",

abstract = "The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.",

keywords = "E-commerce, Marketplace, Regression, Sales",

author = "\{Mi{\~n}an Olivos\}, \{Guillermo S.\} and \{Del Busto Valdez\}, \{Mar{\'i}a Y.\} and \{Espinoza Tumpay\}, \{Johan H.\} and \{Castillo Mart{\'i}nez\}, \{Williams E.\} and Ch{\'a}vez, \{Jairo Jaime Turriate\}",

note = "Publisher Copyright: {\textcopyright} The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.; International Conference on Applied Economics, ICOAE 2023 ; Conference date: 29-06-2023 Through 01-07-2023",

year = "2024",

doi = "10.1007/978-3-031-49105-4\_60",

language = "Ingl{\'e}s",

isbn = "9783031491047",

series = "Springer Proceedings in Business and Economics",

publisher = "Springer Nature",

pages = "1051--1061",

editor = "Nicholas Tsounis and Aspasia Vlachvei",

booktitle = "Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023",

}

Miñan Olivos, GS, Del Busto Valdez, MY, Espinoza Tumpay, JH, Castillo Martínez, WE & Chávez, JJT 2024, E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. En N Tsounis & A Vlachvei (eds.), Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. Springer Proceedings in Business and Economics, Springer Nature, pp. 1051-1061, International Conference on Applied Economics, ICOAE 2023, Brno, República Checa, 29/06/23. https://doi.org/10.1007/978-3-031-49105-4_60

E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. / Miñan Olivos, Guillermo S.; Del Busto Valdez, María Y.; Espinoza Tumpay, Johan H. et al.
Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. ed. / Nicholas Tsounis; Aspasia Vlachvei. Springer Nature, 2024. p. 1051-1061 (Springer Proceedings in Business and Economics).

Producción científica: Capítulo del libro/informe/acta de congreso › Contribución a la conferencia › revisión exhaustiva

TY - GEN

T1 - E-commerce to Increase Sales in a Peruvian Importer of Hardware Items

AU - Miñan Olivos, Guillermo S.

AU - Del Busto Valdez, María Y.

AU - Espinoza Tumpay, Johan H.

AU - Castillo Martínez, Williams E.

AU - Chávez, Jairo Jaime Turriate

N1 - Publisher Copyright: © The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.

PY - 2024

Y1 - 2024

N2 - The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.

AB - The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.

KW - E-commerce

KW - Marketplace

KW - Regression

KW - Sales

UR - https://www.scopus.com/pages/publications/85200604255

U2 - 10.1007/978-3-031-49105-4_60

DO - 10.1007/978-3-031-49105-4_60

M3 - Contribución a la conferencia

AN - SCOPUS:85200604255

SN - 9783031491047

T3 - Springer Proceedings in Business and Economics

SP - 1051

EP - 1061

BT - Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023

A2 - Tsounis, Nicholas

A2 - Vlachvei, Aspasia

PB - Springer Nature

T2 - International Conference on Applied Economics, ICOAE 2023

Y2 - 29 June 2023 through 1 July 2023

ER -

Miñan Olivos GS, Del Busto Valdez MY, Espinoza Tumpay JH, Castillo Martínez WE, Chávez JJT. E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. En Tsounis N, Vlachvei A, editores, Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. Springer Nature. 2024. p. 1051-1061. (Springer Proceedings in Business and Economics). doi: 10.1007/978-3-031-49105-4_60

E-commerce to Increase Sales in a Peruvian Importer of Hardware Items

Resumen

Serie de la publicación

Conferencia

Nota bibliográfica

Acceder al documento

Otros archivos y enlaces

Huella

Citar esto