E-commerce to Increase Sales in a Peruvian Importer of Hardware Items

Guillermo S. Miñan Olivos; María Y. Del Busto Valdez; Johan H. Espinoza Tumpay; Williams E. Castillo Martínez; Jairo Jaime Turriate Chávez

doi:10.1007/978-3-031-49105-4_60

E-commerce to Increase Sales in a Peruvian Importer of Hardware Items

Guillermo S. Miñan Olivos
, María Y. Del Busto Valdez
, Johan H. Espinoza Tumpay
, Williams E. Castillo Martínez
, Jairo Jaime Turriate Chávez

Academic Department of Agroindustry and Agronomy

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.

Original language	English
Title of host publication	Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023
Editors	Nicholas Tsounis, Aspasia Vlachvei
Publisher	Springer Nature
Pages	1051-1061
Number of pages	11
ISBN (Print)	9783031491047
DOIs	https://doi.org/10.1007/978-3-031-49105-4_60
State	Published - 2024
Event	International Conference on Applied Economics, ICOAE 2023 - Brno, Czech Republic Duration: 29 Jun 2023 → 1 Jul 2023

Publication series

Name	Springer Proceedings in Business and Economics
ISSN (Print)	2198-7246
ISSN (Electronic)	2198-7254

Conference

Conference	International Conference on Applied Economics, ICOAE 2023
Country/Territory	Czech Republic
City	Brno
Period	29/06/23 → 1/07/23

Bibliographical note

Publisher Copyright:
© The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.

Keywords

E-commerce
Marketplace
Regression
Sales

Access to Document

10.1007/978-3-031-49105-4_60

Cite this

Miñan Olivos, G. S., Del Busto Valdez, M. Y., Espinoza Tumpay, J. H., Castillo Martínez, W. E., & Chávez, J. J. T. (2024). E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. In N. Tsounis, & A. Vlachvei (Eds.), Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023 (pp. 1051-1061). (Springer Proceedings in Business and Economics). Springer Nature. https://doi.org/10.1007/978-3-031-49105-4_60

Miñan Olivos, Guillermo S. ; Del Busto Valdez, María Y. ; Espinoza Tumpay, Johan H. et al. / E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. editor / Nicholas Tsounis ; Aspasia Vlachvei. Springer Nature, 2024. pp. 1051-1061 (Springer Proceedings in Business and Economics).

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abstract = "The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.",

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Miñan Olivos, GS, Del Busto Valdez, MY, Espinoza Tumpay, JH, Castillo Martínez, WE & Chávez, JJT 2024, E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. in N Tsounis & A Vlachvei (eds), Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. Springer Proceedings in Business and Economics, Springer Nature, pp. 1051-1061, International Conference on Applied Economics, ICOAE 2023, Brno, Czech Republic, 29/06/23. https://doi.org/10.1007/978-3-031-49105-4_60

E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. / Miñan Olivos, Guillermo S.; Del Busto Valdez, María Y.; Espinoza Tumpay, Johan H. et al.
Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. ed. / Nicholas Tsounis; Aspasia Vlachvei. Springer Nature, 2024. p. 1051-1061 (Springer Proceedings in Business and Economics).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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AU - Castillo Martínez, Williams E.

AU - Chávez, Jairo Jaime Turriate

N1 - Publisher Copyright: © The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.

PY - 2024

Y1 - 2024

N2 - The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.

AB - The present chapter sought to demonstrate how e-commerce could increase sales in a Peruvian company importing hardware items. The chapter had a quantitative approach, a nonexperimental cross-sectional design, and a descriptive level. The study population was represented by all company sales and historical sales from 2020 to 2021 were sampled, as well as a sales projection for 2022; therefore, a non-probability sampling was used for convenience. The quantitative evaluation of sales was able to demonstrate that e-commerce managed to increase sales, even predicting a pessimistic behavior in the volume of these through the digital channel of Mercado Libre. Therefore, the study was able to conclude that e-commerce would increase sales in a Peruvian importer of hardware items, so it should proceed with the administrative and operational design so that sales begin their operation in the recommended Marketplace.

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Miñan Olivos GS, Del Busto Valdez MY, Espinoza Tumpay JH, Castillo Martínez WE, Chávez JJT. E-commerce to Increase Sales in a Peruvian Importer of Hardware Items. In Tsounis N, Vlachvei A, editors, Applied Economic Research and Trends - 2023 International Conference on Applied Economics, ICOAE 2023. Springer Nature. 2024. p. 1051-1061. (Springer Proceedings in Business and Economics). doi: 10.1007/978-3-031-49105-4_60

E-commerce to Increase Sales in a Peruvian Importer of Hardware Items

Abstract

Publication series

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Bibliographical note

Keywords

Access to Document

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